“Perfect for a SOLO SMOKE.”
16 gorgeous gifts for cannabis fans who appreciate high design
By Adam Tschorn
November 2, 2022
We are the only pre-roll brand with a multi-pack offering to be included in the Los Angeles Times gift guide for the holidays. As an independent brand in a saturated California market, a nod would have sufficed but we were lauded for our format and quality as well as ethos and leadership by the Culture & Media editor, Adam Tschorn. Still blushing over this one.
Substance mini joints
Though there’s no shortage of cannabis brands that raise awareness and funds for social justice issues, there aren’t any who put it front and center quite the way Venice, Calif.-based Sharoz Makarechi does. With the mantra of “reparations through cannabis,” she launched her first art-centric give-back brand called Substance in April 2021. Inside each flip-top box is a dozen super-small (.28 gram) pre-rolled joints (perfect for the solo smoke). On the outside of each box is one of three works commissioned from watercolor artist Sinclair Chase Korte: a clenched fist, a peace sign or the Vulcan “live long and prosper” gesture. Also, $8.46 (a number referencing the eight minutes and 46 seconds George Floyd was pinned to the ground gasping for breath with a police officer’s knee on his neck) from the sale of each pack goes to Impact/Justice to help end mass incarceration.